ZWC Partners Portfolio | Leading Kids Programming Education Platform Iandcode.com Annouced Closing of Pre-A Round Financing Lead by Qingnan Capital (Chinasoft International)
Oct 23, 2019

Proceeds from the current round would be used to optimize operation, product development and marketing. Prior to this, Iandcode.com has raised a few millions Angel investment from ZWC Partners in January 2018.

Iandcode.com was founded in 2018 as a key projects of the education group, Youpinzhixue. It provides online programming curriculum developed by Scratach to kids aged from 5 to 12, emphasizing on the training in mathematical thinking and programming skills. Iandcode.com’s Pre-A round investor, Qingnan Capital, was stemed from Chinsoft International Limited.

Chinasoft is a leading provider in software and solutions in China. With its reputation in the IT industry on leading technologies, excellent services and experiences, Chinasoft is the largest Software Listed company is China.

The investment denotes a synergistic collaboration between Chinasoft and Iandcode.com in terms of branding and talents. It is also a validation on Iancode.com’s leading edge among its competitors in Online Kids Programming Education sector.

Iandcode.com targets consumer-end users that are aged between 5 and 12, covering Tier 1-3 cities across China. The users can generally be categorized into nursery to P4 stage, where parents focus more on nurturing kids’ thinking ability.; and P4 to junior stage, where parents focused more on exam skills and improvements on kids’ competence.

Iandcode.com incorporate elements of mathematics into their curriculum to boost up kids’ mathematic thinkings. Iandcode.com is the first in industry to adopt a subject-based integrated approach in their curriculum, benchmarking themselves with both US’CSTA Standard and national school curriculum. Further, Iandcode.com also include various fun features to engage the users, including:

Create innovative scenarios/applications cases

Comic-enabled storytelling by real-person to motivate learnings of users of different ages

Gamified drills facilitate effective knowledge absorption

Customized analytics enable wholistic review on individual performance for tailored assessment.

On learning experience, Iandcode.com adopts an optimized approach where teacher/student ratio is kept at 2:1 upon each successful student registration, ensuring quality learning for users. Based on this, Iandcode.com continues to explore the potential of employing AI to further optimize user experience and the increase product competitiveness.

Iandcode.com is led by a solid founding team with deep industry experience in both education and internet space. Mo Jiangbin, the founder, is an ex-CEO of a listed education company in China, with many years of enterprise management experience. Xu Zhi, the Co-Founder and COO, groomed the winning team of National Youth Robotic Programming Competition and has 16 years of teaching experience in Tier 1 cities.

▲Founder and CEO Mo Jiangbin

Co-Founder and COO Xu Zhi

Up to now, the number of Iandcode.com students have increased by 1000%, achieving 10 times of revenue growth, with an amazing growth.